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Feel the Pulse of South End with the 4th Annual “Highest Design” Contest From the Design Center

Light Rail South End Night

Deadline for Entries March 15, 2013 and Online Voting Begins March 18, 2013

The Design Center of the Carolinas (DCC) and Ram Realty Services announce their fourth annual art contest for Charlotte’s design and arts community. The Highest Design Water Tower Art Contest puts the winning artist’s work on display on the highest canvas in town, a 125’ water tower, plus awards the winner a $1,000 check. This year’s theme is “What rhythm do you pick up in South End?” allowing artists an opportunity to illustrate the vibe that inspires them in South End. The contest begins January 22 with entries due by March 15, 2013. Online voting will run from March 18 – April 26, 2013.

The Charlotte professional arts community including designers, photographers, illustrators and other artists are invited to participate. The winning selection will be determined by public online voting. The DCC and Ram Realty Services are supporting Charlotte-Mecklenburg Schools for the fourth year with the winning artist selecting a school from a list of Charlotte-Mecklenburg Schools to champion. In addition to the artist winning $1,000, Ram Realty Services will make a donation of art and creative supplies to the Charlotte-Mecklenburg School championed by the winning artist. Last year’s winning school was Billingsville Elementary School.

The contest is open to professionals at least 18 years of age. Artists from Charlotte’s design community working in businesses such as advertising agencies, photography studios, graphic design firms, printing companies, architectural firms as well as arts programs at local universities and community colleges are encouraged to enter. Each artist is encouraged to share what inspires him/her about the rhythm of life in South End. Entrants may work in a variety of two-dimensional mediums, but must work in a horizontal format. The working size is 18”w x 12” h.

The artwork will be replicated onto a large horizontal vinyl canvas and installed on the Design Center of the Carolinas water tower in place of the 2012 artwork I Am/We Are. The winning entry will be selected by the Charlotte community through a web and viral social media campaign on the Design Center of the Carolinas web site.www.designcentercarolinas.com.

Entries must be submitted by March 15, 2013 by email to getinspired@designcentercarolinas.com. Submission requirements are available online at www.designcentercarolinas.com. All artwork will be judged online by open voting from the Charlotte community. Participants are encouraged to ask friends and family to vote for their work and the artwork with the most votes wins.

The winner’s artwork will appear on the Design Center of the Carolinas water tower for a twelve-month period. The water tower is a South End landmark and symbol of the surrounding creative community. The winner and the winning school will be spotlighted in a special ceremony in May at the Design Center of the Carolinas in Historic South End. Art and creative supplies will be delivered to the winning school in September.

Ivy Greaner, chief operating officer of Ram Realty Services, spoke of the inspiration for this year’s contest, “Every year we get so excited about the range of creative responses to the theme we see in our entries. We feel the Design Center is a hub of creativity and energy in Historic South End and we continue to showcase that energy and the “pulse” in South End through this year’s theme. The water tower is a great place to capture it.”

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